Description:Evan Potter analyses how the federal government has used the instruments of public diplomacy - cultural programs, international education, international broadcasting, trade, and investment promotion - to exercise Canada's soft power internationally. He argues that protecting and nurturing a distinct national identity are essential to Canada's sovereignty and prosperity, and suggests ways to achieve this through the strategic exercise of public diplomacy, at home and abroad. In offering the first comprehensive overview of the origins, development, and implementation of the countrys public diplomacy, Branding Canada offers policy advice on Canada's approach and advances the thinking on public diplomacy in general.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Branding Canada: Projecting Canada's Soft Power through Public Diplomacy. To get started finding Branding Canada: Projecting Canada's Soft Power through Public Diplomacy, you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.
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0773534520
Branding Canada: Projecting Canada's Soft Power through Public Diplomacy
Description: Evan Potter analyses how the federal government has used the instruments of public diplomacy - cultural programs, international education, international broadcasting, trade, and investment promotion - to exercise Canada's soft power internationally. He argues that protecting and nurturing a distinct national identity are essential to Canada's sovereignty and prosperity, and suggests ways to achieve this through the strategic exercise of public diplomacy, at home and abroad. In offering the first comprehensive overview of the origins, development, and implementation of the countrys public diplomacy, Branding Canada offers policy advice on Canada's approach and advances the thinking on public diplomacy in general.We have made it easy for you to find a PDF Ebooks without any digging. And by having access to our ebooks online or by storing it on your computer, you have convenient answers with Branding Canada: Projecting Canada's Soft Power through Public Diplomacy. To get started finding Branding Canada: Projecting Canada's Soft Power through Public Diplomacy, you are right to find our website which has a comprehensive collection of manuals listed. Our library is the biggest of these that have literally hundreds of thousands of different products represented.